Been thinking about leveling up your Instagram profile? Here are a few of our favorite tips.
1️⃣ Clean up your following
Instagram is about building a community. That is why it's important you only follow relevant accounts. Following too many random pages can make your account look spammy. Instead, follow pages you intend to make real connections with. It's also worthwhile to consider cleaning up your followers - remove any bots, spam, or inactive accounts that are following you to boost your engagement rate.
2️⃣ Optimize your profile picture
When choosing a profile picture, find one that will be cohesive with your page. Avoid a messy background and go for something clean & sleek. Remember your profile picture is small, so avoid empty space and zoom in on your face!
3️⃣ Optimize your highlights
When considering highlight titles and covers, it's best to keep it simple and straight to the point. Use a clear name with a maximum of 10 characters. Use a personalized, well-branded cover to give each highlight more character.
4️⃣ Increase bio effectiveness
Your bio should be written with authority. If you have any type of credibility in what you do, use it! How long you've been signed, what projects you're working on, statistics, etc. By proving experience, you'll build trust and social proof with your audience.
5️⃣ Turn similar account suggestion 'ON'
Lastly, one of our favorite super simple tips tips, be sure to turn on 'Allow Account Suggestions' in your settings so your page can be seen by more people who may be interested in following you!
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