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How to Create More Compelling Content

Updated: Jan 11

It's time to create more compelling content. Here are 5 tips to ensure you're on the right track!

1️⃣ Trim the fat

Your writing will be easier to understand if you eliminate unnecessary words. Keep it lean and concise. Then readers can breeze through the text effortlessly.

2️⃣ One sentence, one idea

An easy-to-understand sentence covers one main idea. Sometimes, however, writers focus more on sounding smart than communicating information clearly. This can result in confusing sentences for readers.

3️⃣ Vary sentence length and structure

Variety is a human need. As simple and compound sentences complement each other, as do short, medium, and long sentences.

4️⃣ Get rid of any cliches

Clichés rob your content of its originality. The meaning of these phrases is lost when they are overused. According to some studies, figures of speech like "hungry as a horse" or buzzwords like "leverage" do not activate the prefrontal cortex, which is responsible for feelings of emotion.

5️⃣ Appeal to the senses

Fiction writers can captivate their readers with their stories. They can paint vivid pictures using only words by using concrete details that appeal to the reader's senses.

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