Here are three tips you'll need for improving your website!
1️⃣ Find and fix 404s
There will always be room for improvement. You can increase conversions, time on page, and pages per session by improving certain aspects of your website. However, knowing what solution will be most effective in improving your website can be difficult.
2️⃣ Create unique offerings
Your value proposition should describe what you intend to deliver to your customers. It is the reason prospects should buy from you.
It's also the #1 factor that determines whether people will read more about your product or hit the back button. The main thing you need to test on your site is your value proposition. If you get it right, this will be a huge boost.
3️⃣ Use the right imagery for your target audience
Create a brand aesthetic and stick to it. For example, you need clean and sleek images for a fashion brand. However, you should use brighter, eye-catching photos to promote a lifestyle brand.
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